Keep your friends close, and your competition closer.
This is something that I thought I'd address since I have been getting a lot of questions about it lately. So this is a kind of business advice post, yes I know a little different than my usual but I thought I'd share.
So the saying in the picture above states, "Keep your friends close, and your competition closer." Now this was just a fun way of saying, "While practicing business one must be aware of what their competition is doing."
Finding your competitive advantage is an imperative factor in having a sustainable business. Now my business is very new but I still have already identified my competitors and am finding ways to become a better me through being a better them.
A lot of people think that working for yourself is the easy way out because you control your money and hours. But you really do get out of business, and life, what you put into it. So speaking for myself, and maybe this will reign true for you as well, I've got to have very calculated steps in order to be successful in what I do. I also have to be able to predict what my competitor is going to do.
So not to go too deep into all of this but I just thought that little snippet of advice could help someone. But just know if you have any other questions I might be able to help. I'm not a for real business advisor obviously (just a small town girl with big dreams and even bigger goals), but I'll do my best to help! Send me an email at heyasklai@gmail.com.
I love youuuu
XOXO,
Lai Deshay
